I build dashboards and reporting tools that connect performance data with how work actually gets delivered — helping businesses spot inefficiencies, manage cost, and make better decisions.
About me
I'm a data analyst with experience across reporting, dashboard design, and operational analysis. My background in operations adds a deeper layer — understanding not just what the numbers say, but why performance shifts happen and what action will improve them.
I work across the full analytics pipeline — from writing SQL and structuring datasets, to building dashboards in Salesforce Marketing Cloud Intelligence, Tableau, and Power BI, to translating findings into clear recommendations for stakeholders.
I'm particularly interested in BI Analyst and Data Analyst roles where reporting, process improvement, and decision-making come together.
Focus
Operational reporting & BI
Tools
SQL · Python · Datorama
Strength
Analytics meets workflows
Philosophy
"Good analysis does more than explain performance — it shows where process and decision-making can improve it."
— My approach to analytics
Resource Mix · Cost Impact
Featured · Commercial operations
A dashboard built with simulated global delivery data to show how internal versus external resourcing affects cost, margin, and capacity across clients, channels, and markets. Includes a recommendation layer and a scenario builder for mix-shift modelling.
Marketing-channel efficiency tracking CPL, conversion rate, and spend pacing across 12 channels with drill-through by region.
Power BI report modelling team capacity against planned delivery across five business units, with drill-through by quarter.
A self-improving classification workflow in Python and Google Sheets that learns from human feedback to map operational task data over time.
Core skills
Also
Capabilities
Analysis
Workflow
Open to Data Analyst and BI Analyst opportunities — particularly roles where analytics, reporting, and operational decision-making come together.
Send me an emailparidhi.banerjee2015@gmail.com
linkedin.com/in/pari-banerjee
GitHub
github.com/Pariban-alt
Location
UK · Open to remote and hybrid roles